I think that Mulvey argues that in a patriarchal society, women are looked upon by the majority of heterosexual males as objects, reluctantly accepting this. As a result women are seen as victims of men's dark twisted fantasy (no pun intended)
I made a short animation based on my interpretation of Mulvey's theory using GoAnimate, check it out!
Referring back to my animation, I found that hip-hop tracks such as 50 Cent's P.I.M.P tends to exploit women more than any other genre. For example, there are a couple low-angle shots of women wearing nothing but their cheeks on show. Also, the large assortment of half dressed women are used to project the fantasy of having an orgy as a charming Lloyd Banks states to have done in his verse. This is essentially used to engage and stimulate viewers. But to be fair, who wants to see grown-men dougie or count money without the company of good-looking women? I certainly wouldn't. The GIFs attached depict examples of Mulvey's theory 'The Male Gaze'.
Looking at Beyonce's Single Ladies, she conveys Andrew Goodwin's theory of disjunction. Though the lyrics display the opposite of Mulvey's argument (Women being looked upon as objects), Beyonce does nothing but conform to this theory of women being looked upon by men as objects. Wearing yoga clothing, she is joined by two other women dancing and strutting their 'stuff' in front of camera. They are breaking the fourth wall encouraging the male gaze of visual pleasure.
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| There's nothing like arguing women's rights than showing your arse to the camera! |
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